BRESSE BLEU FRANCE / OMMOD
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CAPRICE DES DIEUX
A DELIGHTFUL CHEESE AND LOTS OF FRIENDS Sensuality, humor and pleasure of the palate, the exquisite arrows of Caprice des Dieux have reached their target: 1,000,000 friends on Facebook and record market share in France. A new website, 360° events for Saint Valentine s Day, joint surprises and news competitions on the theme of caprice, of course: our iconic brand continues to confirm its divine power of seduction.
CONCOURS GENERAL AGRICOLE: CHEESES
3 GOLD MEDALS
Maroilles Fauquet Mignon Soumaintrain Berthaut
La Raclette RichesMonts Coupe
5 SILVER MEDALS
Chaumes Coupe Le Paillé
Époisses Berthaut Esquirrou
EXPORT COMPETITION Époisses Berthaut
2 BRONZE MEDALS
Brique de Vieux Pané Saint Agur Coupe
NEWS
TARTARE & RICHESMONTS
HAPPY BIRTHDAY! Very cool. No. 1 in France for fresh aromatized cheeses, Tartare celebrated its 50th birthday with three new savors including Cranberry and Pepper, delicately cold-stirred with whipped cream.
Very warm. No. 1 for raclette and fondue cheeses, RichesMonts celebrated its 40th birthday with a giant raclette party at our Fromagerie de Brioude factory. The brand also launched the market s first raclette with 25% less salt.ST MÔRET
VOTE FOR YOUR FAVORITE MARKET The St Môret market stall and its famous van have gone from market to market ever since the first advertisement. Our fresh- tasting brand has invited France to vote for its favorite market. With more than 104,000 votes, people have done so and the winner is the market of Sainte-Foy-la- Grande, localized in the Perigord region. An event relayed by a media operation on M6 (TV Channel). Showing good growth, St Môret strengthens its leadership in the market of fresh cheese.
CHEESE PRODUCTS
2014 Annual Report18